Some choices individuals make have an ethical or moral component. Making laws based on idiosyncratic views of “morality” that are held by individuals creates problems. Individuals are compelled to make the choice deemed “moral” by the “law” despite their own personal views of what is moral; therefore, they are not persuaded of the morality of the choice, and it is not a part of their moral compass. They may be complying, but not persuaded. When we talk about “legislating morality,” we are usually referring to making rules for society as a whole that are not based on shared values, but give preference to a specific moral code that is not universal, such as the ten commandment, Sharia law, or the temperance movement (to name a few).

If a law, such as a modesty code in Iran, is considered to be legislating morality, that also brands those who break that law as “immoral,” which is often coded as anti-social or harming society through this rule violation. On some level, you can tell if someone is actually persuading others to a moral position or merely controlling them if you look at what people do when there is either no law or no enforcement of the law (or you can sometimes just see what those in power do versus what laws they enforce on others). The Christian mandate is not to control or limit the choices of others but to persuade them to live a moral life.

You are our letter, written in our hearts, known and read by all people, 3revealing yourselves, that you are a letter of Christ, delivered by us, written not with ink but with the Spirit of the living God, not on tablets of stone but on tablets of human hearts. 2 Corinthians 3: 2-3

Control and persuasion play significant roles in shaping moral choices, but they impact individuals differently depending on how they are applied. As parents, we start with some level of control, and as our children grow up, we loosen that control and instead try to persuade them to make good choices on their own when we are not there to enforce our view of moral behavior.

Control: Control refers to external forces or authority imposing rules, restrictions, or pressure on individuals to influence their behavior or choices. It often involves coercion, force, or rigid guidance. A child following moral guidelines because they fear punishment from their parents or an authoritarian government enforcing laws strictly without encouraging ethical reflection.

When someone is under control, their moral choices may be driven by fear of punishment, desire for reward, or compliance with authority, rather than personal values or ethical reasoning. Instead of developing one’s own internal moral compass, people align with the imposed rules and adhere to norms without understanding why those norms exist or whether they are moral. They comply without conviction. Excessive control often leads to rebellion which means people deliberately make contrary moral choices rather than comply, but they do this without making sound moral judgments, just in opposition. They may also choose to disengage from moral reasoning altogether, instead relying on following orders.

Satan’s plan (n.) a devious strategy proposed by the evil one to force obedience and guarantee that all will be saved, in complete contrast to today’s church culture which does the same without such guarantees (From my Mormon Jargon lexicon)

Persuasion: Persuasion involves influencing someone’s beliefs, attitudes, or behavior through reasoning, argument, or emotional appeal. It encourages individuals to adopt certain viewpoints voluntarily. A person is persuaded by ethical reasoning about the importance of honesty or fairness and chooses to act accordingly, even when no external force compels them. Persuasive arguments from leaders of social justice movements can lead individuals to reconsider previously held moral beliefs and change their behavior based on ethical reasoning.

Persuasion appeals to personal values, logic, and emotions, encouraging individuals to reflect on their beliefs and make informed moral decisions based on internal conviction. Persuasion prompts individuals to reflect more deeply on ethical questions, to consider the consequences, the principles, and the values involved. Individuals learn to make their own moral choices aligned with their beliefs and values. They feel ownership of the choices they make and act consistently with their own principles. Deceptive persuasion, by contrast, withholds information or uses emotion to convince people to act contrary to their principles.

Free agency (n.) the right to choose to do whatever you want so long as the majority of church members agree with it

Sometimes, a combination of control and persuasion is necessary, such as laws that enforce moral behavior (control) paired with public education campaigns that explain why the behavior is ethical (persuasion). When control is too dominant, it undermines genuine persuasion, as people lack the freedom to make moral choices, leading to superficial compliance rather than genuine ethical behavior. In summary, control impacts moral choices by imposing external forces that can limit personal reflection, while persuasion influences moral choices by engaging individuals’ internal beliefs, encouraging deeper moral reasoning and ownership of decisions.

No power or influence can or ought to be maintained by virtue of the priesthood, only by persuasion (D&C 121: 41)

Of course, we all know that’s aspirational, and basically the millisecond anyone gets any power, they immediately start trying to force other people to do what they want. Churches in particular–above all other institutions–should be in the persuasion business, not the control business, and yet they do use various methods to control behavior, particularly in “high demand” religions. Here are several of the most common methods used to control others:

  • Coercion. Threats of intimidation, playing on fear of punishment (e.g. Hell or losing one’s eternal family) rather than on personal conviction. Examples: sad heaven or blaming mothers when their kids leave the church.
  • Authority. When the emphasis is on following orders (even when they don’t make sense or seem immoral) rather than on making decisions that feel moral and just, then authority is being used to pressure compliance. Examples: when we are told “when the prophet speaks, the thinking is done” or that we can’t get personal revelation that contradicts what we are told by church leaders.
  • Social Pressure. When group norms are used to enforce behaviors that individuals would not do without these pressures. Examples: Dress and grooming norms in the church (particularly garments for women), going on a mission (or staying on it) to please family members.
  • Manipulation. Using deceit by sharing misleading information to convince people to accept something. Examples: Only sharing a very white-washed version of church history.
  • Legal Constraints. Preventing individuals from whistle-blowing through NDAs or confidentiality requirements. Examples. Kirton-McConkie every day of the week, using member resources to legislate against gay marriage, the church pressuring the Utah legislature to enact laws that align with the church’s interests or codes regardless the interests of the voters, including those who don’t belong to the church.
  • Cultural Norms. Cultures with strong norms regarding roles, practices or beliefs. Examples: the Utah gender wage gap being so much higher than elsewhere in the country. High social costs to coming out as gay.
  • Psychological Conditioning. Thought stopping techniques or repeated phrases like “Choose the right” that are designed to elicit a specific response in certain circumstances. Examples: sexual repression or shame, “singing a hymn,” associating specific outgroup people or situations with risk or harm.
  • Compulsion. Creating or fostering a psychological dependency that limits choices. Examples: instilling superstitious beliefs, fostering scrupulosity.
  • Lack of information or misinformation. Limiting access to information that may be unflattering, thereby reducing the ability to make informed decisions. Examples: PR spin, discouragement from viewing unapproved sources.

How can you tell if you’re making your choices based on persuasion or control? Here are some questions you can ask yourself to avoid falling into the control trap:

  • What do I actually want? Who is benefited by my choice? Who bears any negative consequences from my choice? What are the pros and cons of my choice? What are the downstream impacts to me or others?
  • Is there someone else influencing my choice? What would I do if that person said to do the opposite? What would I do if nobody else had any opinion about this choice? Am I dependent on another person financially or for support who wants me to decide in a specific way? How can I develop my independence and self-reliance to have the freedom to make my own choices?
  • Would I make this same choice if I were raised in a different culture? Does my culture grant me rights to make my own choices or are there penalties that must be avoided? Are these laws moral and just or do they deliberate limit choices that should be available? What can I do about it?
  • Do I know enough to make an informed decision? If not, where can I find neutral information to educate myself? Is the information I am using to make my decision biased in some way? What is the bias? Have I considered information that is biased in the opposite way or that is from a disagreeing source?
  • What will happen if I choose differently than I feel pressured to choose?

So, gentle reader [1], what do you think about the church’s balance of control vs. persuasion?

  • Does the church exert too much control? If so, in what ways?
  • Have you felt controlled in your life as you look at your church experience or did you feel more persuaded? Provide examples.
  • Over time, do you see the church getting more controlling or more persuasion-focused?
  • What would happen if the church became more persuasion-focused and less control focused? What actual changes would that entail? What would be the consequence of such a shift?

Discuss.

[1] Channeling Bridgerton